FAYETTEVILLE, Arche. – University of Arkansas senior associate director of sports for public relations and former student-athlete engagement Kevin Trainor was recently selected as the third vice president of the University Sports Information Directors of America (CoSIDA). Trainor, who has spent the last two years on the organization’s board, will enter the leadership rotation and serve a five-year term, including one as President of CoSIDA in the academic year 2024- 25.
“I am absolutely delighted that Kevin is now part of the CoSIDA leadership rotation and potentially our President,” said Doug Vance, CoSIDA Executive Director. “We need our strongest, most accomplished leaders who can guide the critical decisions we make and Kevin easily ticks all of those boxes. He has provided exceptional leadership to CoSIDA as a Board member for the past two years and also as a member of our Advocacy Committee. His voice in providing important direction for CoSIDA will be meaningful for our future. “
Trainor recently completed his 30th year at the University of Arkansas, including his 26th year in a full-time position with Razorback Athletics. He is the vice-chancellor’s director of public relations and director of sports Hunter Yurachek. Trainor coordinates the department’s crisis management and crisis management communications and is a liaison with the Razorback Foundation, University Relations, National Football Foundation, Arkansas Sports, and the Southwest Conference Halls of Fame. He also recently completed his 11th year as a sports administrator for Razorback Baseball.
He graduated from college in journalism in 1994 and received his MA in Arkansas in 2005. He is a member of the Football Writers Association of America (FWAA) and the US Basketball Writers Association of America (USBWAA). Trainor is also a board member of the Northwest Arkansas Chapter of the Public Relations Society of America (PRSA), the Arkansas Sports Hall of Fame, the Southwest Conference Hall of Fame, and the Brandon Burlsworth Foundation.
In 2013, he was honored nationally by PR Daily for “Best in Crisis Management”. He has also been recognized several times by the Northwest Arkansas Chapter of PRSA for the Razorback Athletics Annual Report. He was also an Assistant Professor of Sports Public Relations at the College of Education and Health Professions at the university.
Trainor has been selected to participate in some of the most prestigious sporting events in the country. He worked as the team’s senior media relations liaison with one of the competing teams in each of the opening seven games of the National College Football Playoff Championship. For eight years, Trainor was the press conference moderator for the nationally televised SEC Football Media Days. He has also been selected to serve as a press conference moderator in several games of the SEC Football Championship and the SEC Women’s Basketball Tournament. Trainor has been a member of the Media Relations team for over 23 Cotton Bowls and has competed in numerous Masters tournaments for CBS Sports.
Trainor and his wife, former Ruth Whitehead, are the parents of two daughters, Emma and Ellie. His brother, Kendall, an AU Hall of Honor inductee, was an All-American on the consensus first team at placekicker for the Razorback football team and a three-time letterter for the Razorback baseball team. .
CoSIDA was founded in 1957 and is a national organization of over 3,200 members comprised of sports public relations, media relations and communications / information professionals at all levels of college athletics in the United States and in Canada. The organization, which celebrated its 60th anniversary in the 2016-17 academic year, is the second oldest intercollegiate athletics management association. CoSIDA became an Affiliate Partner of NACDA (National Association of Collegiate Athletics Directors) in December 2008.