The digital platform that reinvents recruitment

According to history, army veteran Tom Moore came up with the idea for WithYouWithMe (WYWM) – a veteran education and employment technology company – when he was trying to re-enter the civilian workforce, but was unsuccessful.

In the Australian Army for 13 years, Mr. Moore served as a rifleman and infantry officer and undertook several combat tours in Afghanistan.

Medically discharged in 2015 after being injured in Afghanistan, he became disillusioned with the murky process of finding a fulfilling career as he embarked on life after service.

“Eventually when he decided to leave the military, he realized he couldn’t find a job,” according to Scarlett McDermott, WYWM’s chief technology officer, who said Tom and his fellow veterans were not taken seriously as candidates for civilian roles, with “lack of experience” often cited as the reason.

WithYouWithMe is a finalist for the 2022 InnovationAus Awards for Excellence in the Defense and Defense-related Capability which will be awarded at a Black Tie gala on November 17.

Tom Moore, co-founder of WithYouWithMe

“He did hundreds of interviews, applications and CVs and was even told at one point that he was not qualified to be a security guard, even though he had been the protection officer closer to the Prime Minister in a war zone,” Ms McDermott said. said.

Although discouraged, Mr. Moore knew he was not alone. His colleagues in the military also struggled to find meaningful employment and were even pushed to the brink of sanity and self-harm.

And so, he set out to help solve the problem, along with co-founding partners Luke Rix, Tom Larter and Sam Baynes.

“We knew some friends who worked as labourers, in bars or mines, and they were all really upset, so we started WithYouWithMe to address veteran underemployment,” Moore said.

“It’s not just veterans who have struggled to integrate an increasingly troubled workforce. People graduate and get depressed because they can’t find the right job,” he said. “The other co-founders and I decided to focus on the problem of supply and demand for skills in demand by the market.”

Today, the team is on a mission to train and upskill 50,000 veterans for free in new, in-demand tech careers like cybersecurity, data analytics, DevOps, robotics, and IT management.

In fact, they want to “harness potential, not experience” and have created an intuitive and customizable software platform – dubbed Potential – that not only discovers talent, but also trains, deploys and helps them grow. through further career development. Opportunities.

The digital platform’s technology – which incorporates AI-based aptitude and personality tests to match people with jobs – ties together elements of traditional HR and recruiting systems. Additionally, the Job Matching algorithm streamlines recruitment by focusing on recruitment efficiency, jobs, projects and teams.

“We are focused on building human assets, which means we view people as assets rather than capital. If you have the abilities and the personality for a specific career, we’ll teach you everything you need to know to do it well,” said Mr Moore, who credits ongoing training and aptitude testing with making him a good soldier.

Through the SaaS platform, job seekers take free skills and aptitude tests to uncover their hidden strengths. Based on the results, WYWM suggests careers they would be a good fit for and offers free training to land a role in technology.

“We have designed a workforce technology platform – Potential – that reinvents the recruitment model and brings together its disconnected parts. This reverses the job search process for job seekers. Jobs come to the job seeker versus the job seeker who finds and clicks on a job application,” he said.

Additionally, the data-driven platform is also ideal for veterans and reservists looking to modernize the armed forces, Moore explained.

“Potentiel offers the Australian Defense Force (ADF), the Five Eyes Network (FVEY) and private sector companies priority access to a diverse pool of talented workers: veterans, temporary workers and other qualified employees. This allows our associate partners to diversify the knowledge and skills of their staff while establishing a long-term network that enables effective scalability.

The company has now expanded into Canada, the UK and the US with 400 employees across four continents and works with various government agencies and global businesses to address both the digital skills gap and its negative effects on the society.

For Moore, the mission is simple: “The more you understand people’s strengths, the better you can allocate the right tasks, at the right time.

“And it’s only right that we protect those who have protected us as they transition to new careers. Our software – Potential – transforms someone from a human resource to an asset; when it comes to veterans, the principle then and now is to “do what is right for those who have served their country”.

Tapping into overlooked talent pools

Admittedly, the company also quickly discovered that there was a need for this technology platform outside of the military world, according to Ms. McDermott.

“Being a veteran-founded organization, veterans were initially the core demographic, but WYWM later grew to include military spouses and their families, neurodivergent individuals, immigrants, and Indigenous peoples,” he said. she stated.

“We want to help as many people as possible find jobs in the IT industry,” she said, explaining that this has extended to other social impact groups, including women in the industry. technology.

The 2022 InnovationAus Awards – which celebrate excellence in translating Australian research into business and social impact outcomes – will be held in Sydney at Barangaroo’s The Cutaway on November 17. You can reserve your place – or reserve a table – by clicking here.

Do you know more? Contact James Riley by email.

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